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Privacy Policy & Practices

Last Updated 09/10/2020

Introduction: Christensen & Wisnet (D.B.A. The Good Guys Heating & Cooling) cares deeply about your privacy. We take multiple steps to help ensure the safety and privacy of our customers. This is accomplished by knowledgeable coding, need to know access structures, tamper alerts, canaries, within our systems.

Secure Connections

We have been utilizing a 100% secured website years before it was the expectation. All of our applications including public facing services like our website, scheduling systems, and online payment systems are secured with a certificate. Our databases are segmented and only specific purposes and accounts can access the data, no direct public access is allowed. Crucial files are locked down, and triple backed up.

We do regular outside testing on our network and systems to help test and further protect our information.


For the purpose of marketing we will need to occasionally send your information to third parties for the purpose of sending out mail, or for the purpose of collection. These are companies we have built a business relationship with and are local. We trust them to handle this information as it is part of their business. The information given over is simple name, address, and or email. We will NEVER cold-call you for promotional reasons. Typical marketing is seasonal mailers and emails (although at this point we handle emailing 100% in house).

Proprietary Solutions

To any developer, you know that commonly used frameworks (wordpress, joomla, drupal) and the like are subject to attacks non-stop. Our website runs on our own Content Management System, the source code is not public. It is built on the bare level of PHP on speed, security, and simplicity. The same goes for all of our other proprietary solutions. While no system is guaranteed 100% secure, we have the benefit of our systems being developed by a security researcher with years of development. With the code being internal, the structure of our systems are a trade secret... it makes attacking it much harder.

Being Realistic

While we try very hard to develop secure systems that have a great deal of protection and safety we cannot guarantee with 100% certainly your protection. Any company that claims they can is being unrealistic. If the past decade of cyber attacks have proved anything it is that no company is safe. You can only hedge your bets with proper protocols and not making stupid mistakes when it comes to security. We will continue to do our best to stay ahead of the curve and keep your information safe. This is why we do not store credit cards, period.


Our data is regularly backed up in ways we would consider safe. The information is stored on site and off site. Off site is done professionally by Backblaze and Crashplan (who take data protection seriously).

Have Questions?

If you have any questions as to the privacy and how we handle information please contact us. You can email us at help@goodguyswi.com or you can call us at (920) 734-1436 and ask for Dan.

The name trusted by over 31,000 homeowners in the Fox Valley. A fifth generation family tradition, since the 1920s.

Award Winning Customer Service, Seal of Goodness Guarantee since 1966. No Pressure Promise! We do not utilize any high pressure tactics in our sales process, ever.

Address: 4450 W Greenville Drive. Appleton, WI 54913
Phone: (920) 734-1436 Fax: (920) 734-0929
Hours of Operation: 8:00a to 4:30p (Mon-Fri)

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